In my youth, my favorite
sugar cereal. Tiny
spheres of puffed corn balls, like in
Kix, but with real
Hershey's cocoa baked in. It seems that every few years they double the amount of cocoa used in the cereal, similar to the
Doritos flavoring
conspiracy. Simple concept, but the chocolatiest and therefore best of the
chocolate cereals, with as much
calcium in the cereal as there is in the milk you pour on it. The
Chocolate Frosted Sugar Bombs of the real world, in every way.
Mascot is Sonny the Cuckoo bird, with his maniacal catch phrase, "I'm Cuckoo for Cocoa Puffs!"