It is the quality of not being the norm. In culture, deviance is relative. For example, some sub-cultures consider homosexuality to be deviant, whereas others consider it to be one of many acceptable norms. Obviously one could also consider cultural deviance to be subjective, just like ethics, morals, and religion.

Deviance is a popular "warez" group. They are focused on making quality game iso releases. Deviance is in active competition with other game iso groups such as Fairlight and Razor 1911. Unlike their counterparts they rarely talk trash about other groups.

They mostly release second class games (i.e. Hoyle Card Deluxe) rather than their main competitor Fairlight (they basically release anything and everything major). However now and again they score a hit such as the recently released Neverwinter Nights. They like many warez groups do it for fun, not fame or profit. They dont do it to destroy the software industry as shown by the mantra at the end of all their releases, "Support the software companies, If you play this game BUY it"